"You’ll get smooth, successful
and affordable business events
without the worry."

We offer director-level conference research and agenda development. Heaps of production experience. Knock-your-socks-off event creativity. Savvy marketing skills. And unparalleled project management know-how. 

This potent mix is what gets us results and keeps our clients coming back for more. They value our ability to deliver ROE (Return on Event) that repays the initial investment many times over.

We always work to an action plan that combines four essential ingredients:

  • Careful and intelligent PLANNING
  • Creative and effective PROMOTION
  • Informative POST EVENT services

We call these the 4 Ps of event management. And unlike most single-discipline event organisers, conference producers,  or marketing firms, we have proven expertise in all four areas.

Below you will find our index of event management services.  Categorised under the 4 Event P’s, you can use this list as a ‘task template’ when planning your next event.

Some clients resource various tasks in-house and call us in to fill the gaps. Others prefer a complete management approach that allows them to focus on their core business.

Event Planning

  • Events strategy - Develop an overall events strategy for your organisation. Identification of optimal learning formats and revenue strategies
  • Market research - Conduct analysis of industry sectors, competition and demand
  • Feasibility studies - Create report based on market research, event project plan, and cost/risk analysis
  • Programme development – Write proposals for event content, speakers, format and structure. We can deliver bespoke conference programmes from the ground up
  • Event budgeting - Draw up complete events budget (income/costs/overheads/profit), incorporating key ratios and breakeven figures

You can select from these services in any combination or as a full production package.

Event Promotion

  • Event marketing plan - Produce a detailed marketing plan - budgets, tactics and schedules
  • Sponsorship proposals - Produce proposal packs for prospective sponsors
  • Sponsorship sales - Identify sponsors and sell sponsorship packages
  • Copywriting and design - Create promotional letters, brochures, ads, press releases, emails, web pages
  • Production and fulfilment - Deliver direct mail letters/brochures, ads, press releases, fax and email blasts
  • Database development - Conduct database/list research, list building, lead generation, database management
  • Website development - Build your site, including design, copywriting and production
    (see online systems)
  • Telemarketing - Set up, brief and implement delegate telesales campaign
    (see telemarketing systems)
  • Advertising campaigns - Plan campaigns, secure media, design and place adverts
  • Publicity and PR - Raise awareness through press releases, interviews, articles, case studies and social media
  • Market relationships - Build relationships with sponsors, media partners and industry associations

You can select from these services in any combination or as a full production package.

Event Project Management

  • Project scheduling - Produce and control detailed event production and marketing schedule
  • Financial management - Control finances in line with agreed budget
  • Client reporting - Set up process to provide reports on progress against schedule and budget
  • Venue search / evaluation - Locate appropriate venue, inspection, price comparison, value and suitability assessment
  • Venue management - Handle pre-event preparation, total on-site management on the day
  • Catering suppliers - Organise food and refreshments with venue or outside caterer
  • Speaker sourcing - Source and book speakers, manage them pre-event and co-ordinate on the day
  • AV / technical support - Coordinate set design/build, sound rigs, lighting, data and video projection
  • Documentation - Produce speaker papers/slides, event handbooks, delegate packs, badges
  • Back office administration - Set up and staff telephone helpline, online registrations, email accounts
  • Delegate registration - Take delegate bookings, send joining instructions, raise invoices, collect fees
  • On-the-day management - Register delegates, manage contractors, time-keep, troubleshoot
  • Filming / photography - Organise location filming, press photography, audio recording
    (see video systems)
  • Press desk - Set up interviews, co-ordinate photo calls, liaise with journalists

You can select from these services in any combination or as a full production package.

Post Event Services

  • Delegate evaluation - Design, produce, distribute, and collect questionnaires (see evaluation systems)
  • Satisfaction stats report - Produce summary based on core areas of content/admin/venue/marketing/impact
  • Sponsor evaluation - Report on sponsor satisfaction, ROI and achievement against objectives
  • Merchandising - Source and distribute incentives, thank yous, gifts, etc for delegates, speakers or sponsors
  • Video production - Edit and produce customised videos, CDs, DVDs for learning or future promotion
    (see video systems)
  • Event analysis report - Write detailed assessment of achievement vs objectives
  • Public relations - Manage post-event publicity through articles, press releases and interviews
  • E-marketing - Set up online communities, blogs, social media, write and distribute delegate e-zines

You can select from these services in any combination or as a full production package.

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